Leading Employee-Customer Centric Organisation (19 - 20 June 2025) St. Giles Boulevard Hotel, Kuala Lumpur

OVERVIEW


An employee is your first customer. If employees are taken care of, it leads to a positive CX and a successful organisation. Motivated employees are more likely to enable positive customer experiences.


WHY HAPPY EMPLOYEES LEAD TO A BETTER CUSTOMER EXPERIENCE?


Now more than ever, employees are thinking hard about where and why they work. Providing the best employee experience can help companies attract the best people, motivate them to perform, and augment feelings of loyalty. A successful EX culture, in turn, accelerates growth and creates a magnificent customer experience. Happy employees go the extra mile to create a great customer experience.


EQUATION THAT SUMS up Our 14 Hours Power Packed Series

CX + EX = ROI


5 TOP QUESTIONS FOR CS LEADERS

IS your CX in balance with your EX?

DO they own their customer’s experience?

IS your customer service culture contagious?

DO they take responsibility for their role in creating a good CX?

DO you have engaged employees who feel a sense of ownership and pride when they are at work?


Care, creative thinking, and innovative tools can address customers’ immediate needs while fostering stronger connections. Hand in hand with this approach, ECX should build resilience and prepare EX-forward organizations for long-term success.


JOIN US to create harmonious work environments, cultivate engaged employees, and build loyal customer relationships—ultimately shaping a sustainable Inside-Out Caring Service Culture.

LEARNING OBJECTIVES


  • DEVELOP and COMMUNICATE a compelling CX promise that aligns with your organization’s vision.


  • INCREASE employee engagement and customer loyalty by fostering a positive workplace culture, optimizing employee productivity, and strengthening customer relationships through engaged teams.


  • DISPLAY practical insights into creating and nurturing an EC-centric organization by implementing best practices, using data-driven insights, and establishing a culture of care and customer focus.


  • EXPLAIN the importance of customer and employee centricity by demonstrating the connection between EX and CX, driving loyalty, and educating teams on emotional intelligence in service.


  • BUILD better relationships with colleagues, employees, customers, and stakeholders by strengthening interpersonal skills, developing trust, and fostering a culture of collaboration.


  • CONSTRUCT a personalized ECX strategy by utilizing rapid research techniques to understand evolving customer expectations and pain points.


  • MODIFY CX strategies to remain agile and effective in a VUCA world by training teams to handle customer interactions with empathy.


  • EMPOWER team members to act as CX ambassadors, driving engagement and commitment to service excellence.


  • IMPLEMENT service recovery strategies to turn negative experiences into opportunities for customer loyalty.


Caring is Contagious — Start with Your Team.


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